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TENENGROUP

Reason to Believe

Tenengroup merges the most innovative minds in the fields of data, tech and e-commerce, with creative energy and fashion-forward thinking. Our end-to-end infrastructure and in-house expertise enable our direct-to-consumer fashion brands to grow with efficiency, speed, and a whole lot of style.

Digital Content Creator / Social Media Manager - Freelance / Part-time

Berlin · Part time

About The Position

The ideal candidate has a deep understanding of e-commerce in the fashion and jewelry sectors, knows how to captivate an audience with high-quality visual and editorial content, and is driven to build an engaged and loyal community.

  • Language requirement: Fluency in German is mandatory, with sufficient English speaking abilities to be able to communicate with our team

A portfolio or examples of past work are required

2-3 time a week & Fully remote

Responsibilities

1. Content Strategy & Branding

  • Develop a consistent editorial line aligned with MYKA’s brand (aesthetic, tone, values)

  • Define key content themes: product features, behind-the-scenes, customer reviews, lifestyle inspiration, storytelling

  • Propose an organic growth strategy:

  • Editorial calendar

  • Posting frequency

  • Optimal formats depending on goals (reach, engagement, conversions)

2. Visual Content Creation

  • Create professional, engaging visuals tailored for social media:

  • Stylized product photography

  • Short videos (Reels, Stories, TikTok-style) showing the jewelry being worn, in detail, or within a branded context

  • Informative carousels and simple animations

  • Proficient in tools such as Canva, CapCut, Lightroom, Premiere Pro, or similar

3. Copywriting & Publishing

  • Write engaging captions tailored to the audience (storytelling, lifestyle, engagement)

  • Include relevant hashtags and calls to action (CTAs)

  • Schedule posts using Meta Business Suite or similar tools (Later, Buffer, etc.)

4. Performance Monitoring & Community Management

  • Track and analyze key performance indicators (reach, engagement rate, saves, clicks, follower growth, etc.)

  • Provide regular performance reports with analysis and recommendations

  • Actively manage comments, DMs, and tagged content to boost engagement and maintain brand voice

  • Respond to community questions, messages, and comments in a timely, professional, and friendly manner

Identify and flag user-generated content (UGC), relevant feedback, or customer concerns to the team


Requirements

  • A portfolio or examples of past work are required
  • Minimum 3 years of experience in digital content creation and social media management
  • Mastery of Instagram formats (Reels, Stories, Carousels, etc.) and a solid grasp of platform algorithms
  • Strong aesthetic sense and affinity with fashion, jewelry, luxury, or handcrafted products
  • Creative, autonomous, meticulous, and well-organized
  • Proficient with Canva, CapCut, Adobe Suite, or any other visual content creation tools


Apply for this position