Careers
TENENGROUP
Reason to BelieveTenengroup merges the most innovative minds in the fields of data, tech and e-commerce, with creative energy and fashion-forward thinking. Our end-to-end infrastructure and in-house expertise enable our direct-to-consumer fashion brands to grow with efficiency, speed, and a whole lot of style.
Creative Performance Marketing Lead
Tel Aviv, Israel · Full-timeAbout The Position
Theo Grace is looking for a Creative Strategist to lead our creative performance strategy and fuel the next stage of growth. This is a rare chance to sit at the sweet spot of storytelling and scale, building world-class paid-social creatives that are as emotionally magnetic as they are performance-driven, for one of the fastest-growing personalized fashion and jewelry brands globally.
Theo Grace is a brand-new startup at the intersection of jewelry and fashion, making personalization feel like pure style. Co-founded with creative direction from fashion icon Nicky Hilton, we’re building a modern international brand on a steep upward curve, scaling fast across the U.S. and beyond. We’re digital-first, technology-driven and obsessed with crafting pieces that celebrate identity and story.
Responsibilities
- Conducting research, running feedback loops, writing copy, developing ad concepts, shaping strategy and creating briefs
- Develop high-performing, direct response creatives for paid social campaigns (Meta, TikTok, YouTube).
- Work closely with designers, editors, and writers to deliver engaging visuals and compelling copy.
- Lead the end-to-end process: from creative concept to execution, iteration, and performance analysis.
- Experiment, test, and implement new formats, angles, and creative strategies.
- Collaborate cross-functionally to optimize campaign performance using data insights.
- Build scalable, automated creative systems with performance top of mind.
- Stay on top of AI tools, platform trends, and audience behavior to keep our creative edge sharp.
Requirements
- 2+ years of experience in performance-focused creative roles (agency or in-house).
- Strong understanding of Direct Response (DR) marketing and paid acquisition funnels.
- Analytical mindset with the ability to interpret data and performance metrics.
- Proficiency in working with Meta, TikTok, and/or YouTube ad platforms.
- Hands-on experience in creative production (copy, video, or graphic design – an advantage).
- Self-starter, curious, and comfortable working in fast-changing environments.
- Native-level English fluency (written & spoken).
Advantages
- Experience managing creative processes using AI tools for research and content generation.
- Familiarity with dynamic production workflows and creative testing frameworks.
- Strong organizational and communication skills with a team-player attitude.
You’ll Thrive Here If You:
- Love moving fast, iterating, and always optimizing.
- See creative as a blend of art and data.
- Get excited by solving real problems with smart, scalable ideas.
- Aren’t afraid to challenge the brief or suggest a bold alternative.