Email Marketing Automation Specialist
About The Position
Tenengroup is looking for an Email Marketing Automation Specialist, to reinforce the Retention Team. This person will be responsible for the creation, implementation and optimization of all automated Marketing campaigns, customer life cycle workflows and data capture projects. It requires both creative and strategic skills. This is a full time position from our Tel Aviv office.
- Planning, Creation, implementation, optimization and of all automated retention campaigns (i.e. welcome series, retention, re engagement emails, transactional emails,…)
- Responsible for capturing customer information and data into retention campaigns utilization (i.e. subscription pop ups, personal events, relatives, preference centers,…)
- execution of the planning with email marketing campaigns offline activity and direct messaging – both on the analytical and creative levels
- Responsible for entire automated customer life cycle workflow – from the first purchase stage into the lifetime engagement with the brand.
- Creative. Driven and passionate.
- Experience in Online marketing positions
- Strong analytical skills
- Self-learning abilities – learn a whole new field to become a master within short time.
- You are eager to learn and enthusiastic to come up with new strategies that will improve our retention performance.
- You have a good understanding of an online customer experience and knows what to communicate at the right time for the right audience.
- You are a team player and loves to brainstorm about ideas with colleagues to come to the best results.
- Detail oriented
- You work in a highly organized way and knows how to work with deadlines.
- Comfortable in technical environment
- Experience in Copywriting
- Native English speaker
- Experience in eCommerce
- Experience in retention oriented positions